Press Room
Media Team: pr@buildabear.com
LATEST NEWS
BUILD-A-BEAR WORKSHOP® OPENS AT KALAHARI RESORTS & CONVENTIONS
ST. LOUIS, MO – 25 May 2023: Today, Build-A-Bear Workshop (NYSE: BBW) and Kalahari Resorts & Conventions, home to America’s Largest Indoor Waterparks, announce a new partnership that brings Build-A-Bear to all four Kalahari Resort locations including Wisconsin Dells, Wisconsin, Sandusky, Ohio, Pocono Manor, Pennsylvania, and Round Rock, Texas.
DownloadBUILD-A-BEAR FOUNDATION ANNOUNCES NEW PARTNERSHIP WITH FIRST RESPONDERS CHILDREN’S FOUNDATION
ST. LOUIS, MO – 23 May 2023: Build-A-Bear Foundation announced today a new partnership with First Responders Children’s Foundation (FRCF), a national 501(c)3 organization dedicated to serving the children of U.S. first responders.
DownloadAXIOM SPACE, BUILD-A-BEAR PARTNER TO SEND TEDDY BEAR TO SPACE
HOUSTON, TX – 22 May 2023: Axiom Space and Build-A-Bear Workshop (NYSE: BBW) have partnered to fly a furry fifth crew member alongside the Axiom Mission 2 (Ax-2) astronauts. The teddy bear, named GiGi, took flight yesterday as the Ax-2 mission’s zero-gravity indicator wearing Axiom Space’s next-generation spacesuit.
DownloadIT’S DADS & GRADS SEASON AT BUILD-A-BEAR
ST. LOUIS, MO – 16 May 2023: Build-A-Bear Workshop (NYSE: BBW) has everything to celebrate Dads and Grads this summer with a fun selection of unique Father’s Day and Graduation gifts.
DownloadBUILD-A-BEAR ENTERTAINMENT INKS GROUNDBREAKING NEW IMPRINT DEAL WITH MACMILLAN PUBLISHING AND ODD DOT
ST. LOUIS, MO – 27 April 2023: Foundation Media Partners drives the collaboration with Odd Dot, a division of Macmillan Children’s Publishing Group, to create and produce compelling content for readers of all ages.
DownloadCUSTOMISED BUILD-A-BEAR GIFTS SURE TO MAKE MOM SMILE THIS MOTHER'S DAY
ST. LOUIS, MO – 25 April 2023: Capture their voices as a sweet surprise and forever treasured gift for Mom with Build-A-Bear’s Record Your Voice personalisation.
DownloadBUILD-A-BEAR LAUNCHES ITS FIRST ALPACA AND NEW LAVENDER AXOLOTL
ST. LOUIS, MO – 17 April 2023: Build-A-Bear Workshop (NYSE: BBW) continues to embrace the trending animal craze with its latest product release.
DownloadPOPULAR BUILD-A-BEAR PEEPS® COLLECTION IS PERFECT FOR BASKETS
ST. LOUIS, MO – 05 April 2023: Multi-year CollaBEARation Approaches Quarter of a Million Products Sold; Inspired by Beloved Marshmallow Easter-themed Treat.
DownloadCOUTURE GOES CUDDLY: BUILD-A-BEAR® SHOCKS THE FASHION WORLD WITH DESIGNER TEDDY BEAR FAUX FUR COATS FOR THE TRENDY CONNOISSEUR
ST. LOUIS, MO – 31 March 2023: April Launch Targeted for New Ursine Inspired Outerwear.
DownloadBUILD-A-BEAR WORKSHOP, INC. NAMES NEW CHIEF MARKETING OFFICER
ST. LOUIS, MO – 30 March 2023: Build-A-Bear Expands Leadership Team as Company Reports Record Year and Continues Strategic Evolution.
DownloadBUILD-A-BEAR SPOTLIGHTED AS INNOVATIVE AND DISRUPTIVE INDUSTRY LEADER
ST. LOUIS, MO – 29 March 2023: CBS News Special Segment Highlights Company’s Ongoing Transformation and Record-Breaking Performance.
DownloadFOLLOW THE BUNNY TRAIL (OR BEAR TRACKS) TO BUILD-A-BEAR FOR MEMORIES THAT LAST BEYOND EASTER MORNING
ST. LOUIS, MO – 20 March 2023: Build-A-Bear Workshop (NYSE: BBW) has everything you need to fill Easter baskets this year.
DownloadSTORIES & HEART, A NEW BOOK BY BUILD-A-BEAR CEO, HITS BEST SELLER LIST ON LAUNCH DAY
ST. LOUIS, MO – 16 February 2023: Sharon Price John’s new book and podcast in partnership with Forbes provide insights and tools to “unlock the power of personal stories to create a life you love.”
DownloadBUILD-A-BEAR WORKSHOP® OPENS POP-UP LOCATION AT SUPER BOWL LVII NFL EXPERIENCE
ST. LOUIS, MO – 06 February 2023: Build-A-Bear has announced a new, temporary store opening at the Super Bowl Experience at Phoenix Convention Center located at 100 N 3rd Street, Phoenix AZ 85004.
DownloadBUILD-A-BEAR® CELEBRATES VALENTINE’S DAY WITH UNIQUE GIFTS FOR EVERYONE YOU LOVE
ST. LOUIS, MO – 24 January 2023: Tired of flowers and chocolate? (We guarantee they are!) Need something more than a card?
DownloadBUILD-A-BEAR WORKSHOP® OPENS NEW LOCATION IN MYRTLE BEACH
ST LOUIS, MO – 19 January 2023: Build-A-Bear has announced a new store opening at Barefoot Landing in Myrtle Beach, South Carolina.
DownloadBUILD-A-BEAR CEO PROVIDES INSIGHTS IN DEBUT BOOK ABOUT HOW PERSONAL STORIES CAN SHAPE SUCCESS
ST LOUIS, MO – 17 January 2023: Build-A-Bear Workshop, Inc. (NYSE: BBW) announces that Sharon Price John, Build-A-Bear Workshop President and Chief Executive Officer, has launched her first book, Stories & Heart: Unlock the Power of Personal Stories to Create a Life You Love, published with Forbes Books, and available on Amazon today
DownloadBUILD-A-BEAR WORKSHOP, INC. NAMES NEW SENIOR VICE PRESIDENT, CHIEF TECHNOLOGY OFFICER
ST LOUIS, MO – 09 January 2023: Build-A-Bear Workshop, Inc. (NYSE: BBW) today announced the hiring of Dara Meath in the role of Senior Vice President, Chief Technology Officer. Ms. Meath will also be a member of Build-A-Bear’s Senior Leadership Committee reflecting the Company’s continued commitment to its digital transformation and expanded technical capabilities.
DownloadBUILD-A-BEAR TYCOON GAME BY GAMEFAM LAUNCHES ON ROBLOX BRINGING ICONIC EXPERIENCE TO LIFE IN THE METAVERSE
ST LOUIS, MO – 14 December 2022: Build-A-Bear Workshop, Inc. (NYSE: BBW), today announced its next launch into the Metaverse with the release of its new virtual community space, Build-A-Bear Tycoon, on Roblox, one of the most popular global online platforms
DownloadBUILD-A-BEAR ENTERTAINMENT AND FOUNDATION MEDIA PARTNERS BEGIN PRODUCTION ON ‘GLISTEN AND THE MERRY MISSION’ STARRING JULIA MICHAELS, DIONNE WARWICK AND TRINITY JO-LI BLISS
LOS ANGELES, CA – 30 November 2022: Star-studded cast to be featured in first Build-A-Bear animated Christmas film based on best-selling holiday plush expands the entertainment footprint for the company
DownloadBUILD-A-BEAR WORKSHOP® OPENS NEW LOCATION AT SIX FLAGS MAGIC MOUNTAIN
ST. LOUIS, MO – 27 October 2022: Build-A-Bear has announced it is opening a new store at Six Flags Magic Mountain Amusement Park Amusement Park in Valencia, California.
DownloadBUILD-A-BEAR MARKS 25th ANNIVERSARY WITH RECORD-SETTING FIRST HALF RESULTS DRIVEN BY ITS TRANSFORMATIVE STRATEGIC INITIATIVES
ST. LOUIS – 11 October 2022: Build-A-Bear celebrates milestone anniversary throughout the year culminating with New York Stock Exchange Bell Ringing and First-Ever Gala Benefitting Build-A-Bear Foundation.
DownloadBUILD-A-BEAR ENTERTAINMENT AND HELLO SUNSHINE PARTNER ON REIMAGINED GOLDILOCKS AND THE THREE BEARS FEATURE FILM
ST. LOUIS – 06 October 2022: Build-A-Bear Entertainment, a subsidiary of Build-A-Bear Workshop, Inc. (NYSE: BBW), along with Hello Sunshine, a part of Candle Media, today announced that they have partnered to develop a reimagination of the classic children’s story, Goldilocks and the Three Bears.
DownloadSHRINERS CHILDREN’S OPENS BUILD-A-BEAR FOUNDATION BUDDY ROOMS AT LOCATIONS THROUGHOUT NORTH AMERICA
ST. LOUIS – 29 September 2022: Shriners Children’s and Build-A-Bear Foundation have joined forces to offer a one-of-a-kind experience to the patients at Shriners Children’s, helping to provide hope and healing to children receiving care.
DownloadBUILD-A-BEAR TO UNVEIL NFT COLLECTION AND ONE-OF-A-KIND, COLLECTIBLE BEAR ENCRUSTED WITH SWAROVSKI CRYSTALS AND A RED CRYSTAL HEART
ST. LOUIS – 28 September 2022: In partnership with Sweet, Build-A-Bear enters Web3 with its first collection of digital bears and commemorative plush bears to celebrate its 25th Anniversary
DownloadBUILD-A-BEAR WORKSHOP LAUNCHES NEW E-COMMERCE SITE AND ENHANCES OMNI-CHANNEL CAPABILITIES
ST. LOUIS – 22 September 2022: Build-A-Bear Workshop, Inc. announces a new website design with improvements allowing the company, best known for its interactive and iconic bear building experience...
DownloadBUILD-A-BEAR WORKSHOP® OPENS NEW LOCATION AT FOOTBALL HALL OF FAME VILLAGE
ST. LOUIS – 16 September 2022 – Build-A-Bear Workshop announces it has officially opened a new store at the Fan Engagement Zone at The Hall of Fame Village...
DownloadIT’S BEARS FOR BOOKS AT BUILD-A-BEAR AS BRAND CELEBRATES NATIONAL TEDDY BEAR DAY AND ITS ONGOING SUPPORT OF CHILDREN’S LITERACY
ST. LOUIS – 09 September 2022: Build-A-Bear Workshop (NYSE: BBW) celebrates its favorite day of the year today, National Teddy Bear Day, with the launch of its newest furry friend, Read Teddy, to support its ongoing children’s literacy efforts and encourage a love of reading among children.
DownloadBUILD-A-BEAR WORKSHOP® OPENS NEW LOCATION AT BAYSIDE MARKETPLACE IN MIAMI
ST. LOUIS – 07 September 2022: Build-A-Bear Workshop announces it has officially opened a new store at Bayside Marketplace, located at 401 Biscayne Blvd in Miami, Florida.
DownloadBUILD-A-BEAR WORKSHOP® OPENS NEW LOCATION AT SCARBOROUGH TOWN CENTRE
ST. LOUIS – 23 August 2022: Build-A-Bear has announced a new store opening at Scarborough Town Centre in in Scarborough, Ontario.
DownloadBUILD-A-BEAR WORKSHOP® OPENS NEW LOCATION AT HOUSTON PREMIUM OUTLETS
ST. LOUIS – 08 August 2022: Build-A-Bear® Is the Perfect Destination for Fun for the Whole Family.
DownloadLIVE ACTION FILM HONEY GIRLS WINS THREE LEO AWARDS IN TELEVISION MOVIE CATEGORY
ST. LOUIS – 28 July 2022: Build-A-Bear Entertainment is pleased to announce that Honey Girls, a music-driven live action film, received three 2022 LEO Awards from the British Columbia Film Industry.
DownloadBUILD-A-BEAR WORKSHOP® OPENS NEW LOCATION AT SOUTHPARK MALL
ST. LOUIS – 27 July 2022: Build-A-Bear® has announced it is opening a new store at SouthPark Mall in Charlotte, NC, located at 4400 Sharon Road. This Workshop will offer the signature Build-A-Bear Make-Your-Own experience, including the iconic Heart Ceremony, with an assortment of furry friends, accessories, and products that appeal to kids, teens and adults alike.
DownloadBUILD-A-BEAR WORKSHOP® CONTINUES 25TH ANNIVERSARY CELEBRATION
ST. LOUIS – 27 July 2022: Build-A-Bear Workshop Releases New Limited Edition Collectibles and Exclusive Collaborations as Part of Year-Long Anniversary Event.
DownloadBUILD-A-BEAR WORKSHOP® OPENS NEW LOCATION AT SOUTHAVEN TOWNE CENTER
ST. LOUIS – 12 July 2022: Today, Build-A-Bear is opening a new store at Southaven Towne Center in Southaven, Mississippi. This Workshop will offer the signature Build-A-Bear Make-Your-Own experience, including the iconic Heart Ceremony, with an assortment of furry friends, accessories, and products that appeal to kids, teens and adults alike.
DownloadBUILD-A-BEAR WORKSHOP® RECEIVES BACK-TO-BACK PRESTIGIOUS NEWSWEEK AWARDS
ST. LOUIS – 08 July 2022: Build-A-Bear Workshop (NYSE: BBW), a beloved brand and leading interactive retailtainment concept appealing to a wide array of consumers who enjoy the fun of making their own furry friends, has been recognized as one of Newsweek’s America’s Best Retailers of 2022.
DownloadBUILD-A-BEAR WORKSHOP® OPENS NEW LOCATION AT CEDAR POINT
ST. LOUIS – 21 June 2022: Today, Build-A-Bear is opening a new store at Cedar Point Amusement Park in Sandusky, Ohio. This Build-A-Bear Workshop is the latest in a series of new locations focused on theme park and tourist destinations.
DownloadPARTIES ARE BACK AT BUILD-A-BEAR WORKSHOP®
ST. LOUIS – 24 March 2022: Parties at Build-A-Bear Workshop (NYSE: BBW) are back and better than ever! Celebrate a birthday, great report card, school break or making the teamwith a party at Build-A-Bear with easy planning and new party packages, including our special Silver Celebration package in honor of Build-A-Bear’s 25th Anniversary – making it the perfect year to join the fun!
DownloadHOP OVER TO BUILD-A-BEAR WORKSHOP® FOR GIFTS TO CELEBRATE EASTER
ST. LOUIS – 23 February 2022: Build-A-Bear Launches Fun, Innovative and Unique Gifting Solutions for Kids and Adults - Celebrate the start of spring and find everything you need for Easter at Build-A-Bear Workshop (NYSE: BBW)!
DownloadFORBES RECOGNIZES BUILD-A-BEAR WORKSHOP® ON LIST OF AMERICA’S BEST EMPLOYERS FOR THE THIRD CONSECUTIVE TIME
ST. LOUIS – 10 February 2022: Build-A-Bear Workshop, Inc. (NYSE: BBW), a leading multi-generational brand appealing to a wide array of consumers who enjoy the fun of making their own furry friends, has been recognised on the Forbes list of America’s Best Employers 2022.
DownloadBUILD-A-BEAR WORKSHOP® INVITES EVERYONE TO BE A PART OF THEIR SILVER ANNIVERSARY CELEBRATION
ST. LOUIS – 25 January 2022: Build-A-Bear Workshop (NYSE: BBW) officially kicked off a year-long silver celebration to commemorate its landmark 25th anniversary that promises to be filled with heart and hugs!
DownloadBUILD-A-BEAR WORKSHOP® CELEBRATES VALENTINE’S DAY WITH HUGGABLE GIFTS FOR EVERYONE YOU LOVE
ST. LOUIS – 11 January 2022: Tired of flowers and chocolate? Looking to do something different this Valentine’s Day? A gift from Build-A-Bear is one they can love for years to come!
DownloadBUILD-A-BEAR WORKSHOP® WELL PREPARED FOR HOLIDAY SHOPPING FUN WITH WIDE SELECTION OF FURRY FRIENDS, GIFTS AND HOME DÉCOR
ST. LOUIS – 02 December 2021: Retail-tainment company expects teddy bears to be under the tree with proactive management of global supply chain to provide guests the joy of a making a personalized furry friend
DownloadNEW LIVE ACTION MOVIE, HONEY GIRLS, DELIGHTING AUDIENCES WITH FEEL GOOD MESSAGE THIS HOLIDAY SEASON
ST. LOUIS – 01 December 2021: The film from Build-A-Bear Entertainment and Sony Pictures Home Entertainment features music from Grammy Award® winning team and showcases how we are “better together”
DownloadALL-NEW HALLMARK CHANNEL ORIGINAL MOVIE, ‘CHRISTMAS CEO’, FROM BUILD-A-BEAR ENTERTAINMENT, TO PREMIERE ON BLACK FRIDAY
ST. LOUIS – 18 November 2021: Build-A-Bear Entertainment continues its holiday movie tradition, announcing its second Hallmark Christmas Film in two years.
DownloadBUILD-A-BEAR WORKSHOP® NAMES NEW VICE PRESIDENT OF E-COMMERCE AND VICE PRESIDENT OF DIGITAL TECHNOLOGY
ST. LOUIS – 02 November 2021: Build-A-Bear Workshop® (NYSE: BBW) today announced the hiring of Char Nicanor-Kimball in the newly created role of Vice President of e-Commerce and the promotion of Art Huggard to the role of Vice President of Digital Technology
DownloadSHOP EARLY WITH BUILD-A-BEAR WORKSHOP® THIS HOLIDAY SEASON
ST. LOUIS – 21 October 2021: Shop early and bring the fun and magic of Build-A-Bear Workshop® (NYSE: BBW) home this holiday season!
DownloadBUILD-A-BEAR WORKSHOP® CELEBRATES BACK TO SCHOOL SEASON WITH SPELLBINDING NEW ARRIVALS TO THE HARRY POTTER-INSPIRED COLLECTION AND “SEPTEMBEAR” SWEEPSTAKES
ST. LOUIS – 07 September 2021: The magic continues with new Harry Potter™ furry friends and accessories including Hedwig™, Buckbeak™, and House relics and the chance to win furry friends for a year!
DownloadANIMAL CROSSING™: NEW HORIZONS COLLECTION HAS ARRIVED AT BUILD-A-BEAR WORKSHOP®
ST. LOUIS – 06 April 2021: Today, Build-A-Bear®, in partnership with Nintendo®, announced the new Animal Crossing™: New Horizons collection.
DownloadBUILD-A-BEAR® CELEBRATES VALENTINE’S DAY WITH HUGGABLE GIFTS FOR EVERYONE YOU CARE ABOUT
ST. LOUIS – 12 January 2021: Build-A-Bear Workshop® brings the love this Valentine’s Day with a wide assortment of gifts for kids and adults alike!
DownloadBUILD-A-BEAR® CELEBRATES THE HOLIDAYS WITH GIFTS FOR EVERYONE ON YOUR LIST
ST. LOUIS – 12 November 2020: Build-A-Bear Workshop® (NYSE:BBW) brings the fun and magic to the holiday season with an assortment of furry friends including the popular Merry Mission™ line, classic movie characters...
DownloadBUILD-A-BEAR® ENTERTAINMENT ANNOUNCES FILM PREMIERE OF ‘DELIVER BY CHRISTMAS’
ST. LOUIS – 21 October 2020: Build-A-Bear Entertainment today announced the premiere date of a new film, Deliver by Christmas, which will be a part of the highly anticipated line-up of Hallmark Christmas movies.
DownloadBUILD-A-BEAR WORKSHOP® CELEBRATES THE HOLIDAY SEASON WITH GIFTS FOR THE WHOLE FAMILY
ST. LOUIS – 15 October 2020: Find the Perfect Gift for Everyone on Your Holiday Shopping List at Build-A-Bear Workshop
DownloadBUILD-A-BEAR WORKSHOP® CELEBRATES TEDDY BEAR HUGS FOR NATIONAL TEDDY BEAR DAY WITH LIVESTREAMING EVENT
ST. LOUIS – 03 September 2020: Build-A-Bear to host livestreaming event in honor of National Teddy Bear Day
DownloadA HARRY POTTER-INSPIRED COLLECTION IS APPARATING INTO BUILD-A-BEAR WORKSHOP®
ST. LOUIS – 27 August 2020: Today, Build-A-Bear, in partnership with Warner Bros. Consumer Products, announced a magical collection that includes a Harry Potter bear and Wizarding World-inspired clothing and accessories.
DownloadBUILD-A-BEAR® RELEASES WORKSHOP JAMS, THE FIRST ALBUM FROM THE BUILD-A-BEAR RECORDS AND WARNER ARTS PARTNERSHIP
ST. LOUIS – 21 August 2020: Build-A-Bear today announced the release of Workshop Jams, the first album from Build-A-Bear Records in partnership with the Arts Music division of Warner Music Group and Warner Chappell.
DownloadBUILD-A-BEAR WORKSHOP® CANCELS POPULAR IN-STORE “PAY YOUR AGE” DAY EVENT IN RESPONSE TO COVID-19
ST. LOUIS – 06 August 2020: Build-A-Bear Workshop announced today that it is canceling its popular annual in-store “Pay Your Age Day” event, due to challenges stemming from the coronavirus pandemic.
DownloadBUILD-A-BEAR WORKSHOP® TO TEMPORARILY CLOSE STORES
ST. LOUIS — 17 March 2020: This communication from Build-A-Bear Workshop President and Chief Executive Officer, Sharon Price John, regarding corporately-managed store closures was shared with Guests and other parties today.
DownloadBUILD-A-BEAR® PLANS TO ACCELERATE ITS DIGITAL TRANSFORMATION WITH SALESFORCE
SAN FRANCISCO — 11 March 2020: Salesforce (NYSE: CRM), the global leader in CRM, today announced an expanded relationship with Build-A-Bear Workshop, Inc. (NYSE: BBW). Build-A-Bear has selected Salesforce as its strategic partner in digital transformation as it plans to diversify its retail portfolio, evolve its business model, and build stronger relationships with consumers.
DownloadBUILD-A-BEAR WORKSHOP® AND WALMART® TO SHARE TEDDY BEAR HUGS IN CELEBRATION OF THE BIGGEST NATIONAL TEDDY BEAR DAY EVER AT STORES ACROSS THE UNITED STATES
ST. LOUIS – 29 August 2019: Build-A-Bear Workshop, Inc. (NYSE: BBW) today announced plans for its annual celebration of National Teddy Bear Day to be held in store locations around the globe, starting on September 7th leading into the holiday on September 9th, 2019.
DownloadA NEW DOWNTOWN DEN: BUILD-A-BEAR WORKSHOP® PLANS TO RELOCATE ITS GLOBAL HEADQUARTERS TO THE CITY OF ST. LOUIS
ST. LOUIS – 08 August 2019: Build-A-Bear expects to leave its current Overland, MO location and begin operating Downtown in Spring of 2020. New headquarters will include modern office spaces and retail experiences at one of St. Louis’ premiere tourist and entertainment destinations.
DownloadWARNER MUSIC GROUP’S ARTS MUSIC DIVISION & WARNER CHAPPELL MUSIC PARTNER WITH BUILD-A-BEAR WORKSHOP® TO LAUNCH NEW RECORD LABEL
NEW YORK – 09 July 2019: Warner Music Group’s Arts Music division and Warner Chappell Music have entered into an exclusive global music partnership with Build-A-Bear Workshop, the popular global brand specializing in customizable stuffed animals, to launch Build-A-Bear Records.
DownloadBUILD-A-BEAR WORKSHOP® DONATES 1,000 TEDDY BEARS TO ROYAL HOSPITALS IN HONOUR OF THE BIRTH OF THE ROYAL BABY
LONDON – 08 May 2019: Commemorative Bears Were Given to Babies Born the Same Day as the UK’s Newest Royal
DownloadBUILD-A-BEAR WORKSHOP® AND BARNARDO’S PARTNER TO GIVE THOUSANDS OF FURRY FRIENDS TO VULNERABLE CHILDREN IN 2019
LONDON – 25 April 2019: Brands Kick Off Fundraising Campaign with a Nationwide In-store Event at Build-A-Bear Workshop® on Saturday, 4 May; Invite Public to Help Make Furry Friends to be Donated to Barnardo’s
DownloadBUILD-A-BEAR WORKSHOP® SPRINGTIME SURPRISES: NEW “SCRATCH & MATCH” GIFTS WITH PURCHASE, SCRAMBLES™ MIX ‘N’ MATCH GIFTS AND IN-STORE ACTIVITIES IN BLOOM AT BUILD-A-BEAR
ST. LOUIS – 11 April 2019: Build-A-Bear is hatching a spring full of fun for every-bunny, including the opportunity to bring home FREE gifts with the purchase of furry friends, new creative collections to complete every Easter basket, and an in-store scavenger hunt—plus, Easter photo ops for the family.
DownloadBUILD-A-BEAR WORKSHOP® LAUNCHES NEW “BUILD-A-BAE” DATING APP
ST. LOUIS – 29 March 2019: Launching this April, New Build-A-Bae Dating App Will Use Proprietary Algrrrrithm to Help Singles Find Their Perfect Match
DownloadBUILD-A-BEAR WORKSHOP® LAUNCHES ONE-FOR-ONE HUGS N’ HOPE BEAR TO HELP PROVIDE FURRY FRIENDS TO CHILDREN IN NEED
ST. LOUIS – 07 March 2019: For Every Hugs N’ Hope Bear Sold, Build-A-Bear Will Donate One Teddy Bear to Build-A-Bear Foundation™
DownloadCELE-BEAR-ATING LOVE OF ALL KINDS: BUILD-A-BEAR WORKSHOP® GIFTSHOP™ OFFERS VALENTINE’S DAY GIFT OPTIONS FOR EVERY RELATIONSHIP STATUS
ST. LOUIS – 29 January 2019: New Gift Sets for GALentines, PALentines and VALentines Include Spa Robes, “Build-A-Bear Bubbly” Accessory, Silky Boxers, Little Black Dresses and More
DownloadBUILD-A-BEAR WORKSHOP® ‘EMBRACES’ THE POWER OF HUGS FOR NATIONAL HUG DAY WITH SPECIAL DEALS ON SELECT FURRY FRIENDS
ST. LOUIS – 14 January 2019: Huggable Brand Announces Select £5.50 Furry Friends and Jason Mraz as 2019 Hug AmBEARsador™, Plus Launch of Exclusive Jason Mraz Bear and Album
DownloadBUILD-A-BEAR WORKSHOP® CELEBRATES A DECADE OF BEING AN ACCLAIMED WORKPLACE WITH A SPECIAL DONATION IN HONOR OF ASSOCIATES
ST. LOUIS – 10 January 2019: Funds will be Distributed to a Children’s Hospital and the Company’s Associate Fund
DownloadCRAZY 8 "REINDEALS": BUILD-A-BEAR WORKSHOP® KICKS OFF DECEMBER WITH 8 DAYS OF DEALS, INCLUDING $8 FURRY FRIENDS
ST. LOUIS – 29 November 2018: Select Popular Furry Friends Will Be $8 from 1- 8 December With New Plush Offered Each Day; Additional Furry Friends Will Also Be $8 Off
DownloadTWICE AS NICE: BUILD-A-BEAR WORKSHOP® INVITES FAMILIES TO MAKE A FURRY FRIEND AND “BUY ONE, GIVE ONE” TO A CHILD IN NEED FOR GIVING TUESDAY
ST. LOUIS – 27 November 2018: For Every Furry Friend Purchased In Stores And Online Today Through Dec. 4, One Furry Friend Will Be Donated to Toys For Tots
DownloadIT’S A “BFD” AT B-A-B: BUILD-A-BEAR WORKSHOP® ANNOUNCES “BIG FURRY DEALS” INCLUDING BOGO $6 OFFER ON ALL FURRY FRIENDS & $6 PENGUIN DOORBUSTER ON BLACK FRIDAY
ST. LOUIS – 08 November 2018: Additional Deals and Special Offers to be Announced at Select Times Throughout the Season for Build-A-Bear Bonus Club Members
DownloadCELEBEARATE THE SEASON: BUILD-A-BEAR WORKSHOP® INVITES FAMILIES TO SIGN THE NICE LIST, ENTER TO WIN THEIR WISH LIST & CAPTURE SHAREABLE FAMILY PHOTOS
ST. LOUIS – 02 November 2018: Guests can Make Wishes, New Christmas Traditions and Personalized Gifts at Workshop Locations Across the Country
DownloadBUILD-A-BEAR WORKSHOP® ANNOUNCES NEW SEASONAL POP-UP SHOPS AND NEW PERMANENT STORES INSIDE POPULAR, FAMILY-FRIENDLY DESTINATIONS
ST. LOUIS – 30 October 2018: Experiential retailer plans permanent shops at new FAO Schwarz flagship in New York City and select Great Wolf Lodge resorts, as well as seasonal pop-up shops at Bass Pro Shops and Cabela’s, Gaylord Resorts and more
DownloadBUILD-A-BEAR WORKSHOP® EXPANDS LICENSING PROGRAM WITH EXCLUSIVE PLUSH LAUNCH AT WALMART AND WALMART.COM
ST. LOUIS – 04 October 2018: Build-A-Bear also Announces New Additions to the Company’s Growing Outbound Licensing Program
DownloadSOUTHWEST AIRLINES AND BUILD-A-BEAR WORKSHOP® PARTNER TO TAKE BEAR HUGS TO NEW HEIGHTS IN CELEBRATION OF NATIONAL TEDDY BEAR DAY 2018
DALLAS – 05 September 2018: 20,000 teddy bears to be donated to Southwest charitable partners; Surprises planned for select flights across the country
DownloadWELCOME TO THE WORLD OF KABU™, A NEW LIFESTYLE BRAND FROM BUILD-A-BEAR WORKSHOP®
ST. LOUIS – 31 July 2018: Interactive retailer launches “kawaii”-style collection for tweens, including graphic novel, all-new furry friends, accessories, a mobile gaming app and more
DownloadBUILD-A-BEAR WORKSHOP® “COUNT YOUR CANDLES” PROGRAM IS OFFERED YEAR-ROUND TO CHILDREN OF BONUS CLUB MEMBERS DURING A CHILD'S BIRTHDAY MONTH
ST. LOUIS – 17 July 2018: Company Also Reminds Bonus Club Members to Print or Take a Screen Shot of Pay Your Age Day Vouchers by 11:59 p.m. CDT on July 18, 2018.
DownloadBUILD-A-BEAR WORKSHOP® IMPORTANT UPDATE - PAY YOUR AGE DAY
ST. LOUIS – 12 July 2018: On July 12, 2018, Build-A-Bear Workshop’s Pay Your Age Day event generated an overwhelming response, resulting in long lines, extensive waits and disappointed Guests.
DownloadEVERYBODY, COME ON IN! BUILD-A-BEAR WORKSHOP® ANNOUNCES “PAY YOUR AGE” DAY DEAL IN STORES ON JULY 12
ST. LOUIS – 09 July 2018: Guests Can Pay Their Age for Any Make-Your-Own Furry Friend Available in Stores on Thursday, July 12, in Celebration of the Company’s New ‘Count Your Candles’ Birthday Experience
DownloadBUILD-A-BEAR WORKSHOP® KICKS OFF 2018 PARTNERSHIP WITH CANINE COMPANIONS FOR INDEPENDENCE® & FUNDRAISING CAMPAIGN TO PROVIDE SERVICE DOGS TO KIDS IN NEED
ST. LOUIS – 28 June 2018: Interactive retailer will donate $1 for every Promise Pets™ furry friend made in stores today through August 8, 2018
DownloadBUILD-A-BEAR WORKSHOP® SECURES SPOT ON FORTUNE’S BEST WORKPLACES FOR MILLENNIALS LIST FOR FOURTH CONSECUTIVE YEAR
ST. LOUIS – 26 June 2018: For the fourth year running, Build-A-Bear Workshop® has been named to the Best Workplaces for Millennials list, according to global research and consulting firm Great Place to Work® and FORTUNE.
DownloadBUILD-A-BEAR WORKSHOP® AND AMERICAN RED CROSS EXPAND PARTNERSHIP TO GIVE 7,000 BEAR HUGS TO FAMILIES IN CRISIS
ST. LOUIS – 31 May 2018: Retailer Hosts Nationwide In-store Event June 2, Invites Public to Help Make Furry Friends to Donate.
DownloadFIND YOUR WINGS: BUILD-A-BEAR WORKSHOP® LAUNCHES “BEARY FAIRY FRIENDS™” INTELLECTUAL PROPERTY COLLECTION AND ENCHANTING IN-STORE EVENTS
ST. LOUIS – 03 April 2018: Experiential retailer’s newest line includes Make-Your-Own Enchanted Unicorn and Fairy Bear, plus light-up wings to be “earned” by helping others
DownloadBUILD-A-BEAR WORKSHOP® BRINGS SPRING TO LIFE WITH EASTER BASKET MUST-HAVES AND IN-STORE ACTIVITIES
ST. LOUIS – 07 March 2018: Make-Your-Own Bunny Experience, New Colorful Furry Friends and Photo Ops with Bunny Mascot Pawlette® are All Available at the Ultimate Family-Fun Destination for Spring
DownloadBUILD-A-BEAR WORKSHOP® CELE-BEAR-ATES 10TH YEAR ON FORTUNE 100 BEST COMPANIES TO WORK FOR® LIST
ST. LOUIS – 15 February 2018: For the tenth year running, Build-A-Bear Workshop has been named to the FORTUNE 100 Best Companies to Work For list, according to global research and consulting firm Great Place to Work and Fortune.
DownloadHOW SWEET IT IS: BUILD-A-BEAR WORKSHOP® UNVEILS ‘SWEET SHOP’ VALENTINE’S DAY GIFTS WITH HEART AND CHARITABLE PARTNERSHIP WITH MAKE-A-WISH®
ST. LOUIS – 23 January 2018: Love and hugs abound at Build-A-Bear Workshop, Inc. (NYSE: BBW), an interactive destination where Guests can create personalized furry friends, as the company unveiled a new collection of Valentine’s Day gifts that are sweeter than ever.
DownloadBUILD-A-BEAR WORKSHOP® CELE-BEAR-ATES NATIONAL HUG DAY WITH HUGS FROM MASCOT BEAREMY® TO SUPPORT MAKE-A-WISH®
ST. LOUIS – 16 January 2018: National Hug Day is just around the corner, and this year Build-A-Bear Workshop, Inc. (NYSE: BBW), an interactive destination where guests can create personalized furry friends, is celeBEARating with bear hugs for an important cause! Join in the fun and embrace the power of hugs with Bearemy®, the Build-A-Bear mascot, in Build-A-Bear Workshop stores across the country.
DownloadBUILD-A-BEAR WORKSHOP® ANNOUNCES NEW LICENSED PARTNERSHIP WITH NINTENDO AND UNVEILS MAKE-YOUR-OWN SUPER MARIO FURRY FRIENDS AND ACCESSORIES
ST. LOUIS – 13 December 2017: Build-A-Bear Workshop, Inc. (NYSE: BBW), an interactive destination where Guests can create personalized furry friends, today announced a new licensed partnership with Nintendo, unveiling three new Make-Your-Own Super Mario furry friends—plus, a pre-stuffed Toad, sound chips and accessories. This is the first time Super Mario products have been offered at Build-A-Bear Workshop.
DownloadGREAT PLACE TO WORK® AND FORTUNE NAME BUILD-A-BEAR WORKSHOP® ONE OF THE BEST WORKPLACES FOR DIVERSITY FOR THIRD CONSECUTIVE YEAR
ST. LOUIS – 05 December 2017: For the third consecutive year, Build-A-Bear Workshop Inc. (NYSE: BBW)—an interactive destination where Guests can make customized furry friends—is one of the Best Workplaces for Diversity, according to global research and consulting firm Great Place to Work and FORTUNE.
DownloadLAYERED WITH FUN: BUILD-A-BEAR WORKSHOP® INTRODUCES FIRST-EVER BUILD-A-BEAR BAKESHOP
ST. LOUIS – 14 November 2017: Retailer Translates Signature Make-Your-Own Experience into New Bakeshop Concept.
DownloadGREAT PLACE TO WORK® AND FORTUNE NAME BUILD-A-BEAR WORKSHOP® ONE OF THE BEST WORKPLACES IN RETAIL FOR FOURTH CONSECUTIVE YEAR
ST. LOUIS – 07 November 2017: For the fourth consecutive year, Build-A-Bear Workshop Inc. (NYSE: BBW)—an interactive destination where Guests can make customized furry friends—is one of the Best Workplaces in Retail, according to global research and consulting firm Great Place to Work and FORTUNE.
Download‘TWAS THE FUN BEFORE CHRISTMAS: BUILD-A-BEAR WORKSHOP® INTRODUCES GIFTS FOR EVERYONE ON YOUR LIST, A THANKSGIVING TURKEY, NEW MERRY MISSION REINDEER AND MORE
ST. LOUIS – 01 November 2017: Celebrate the Holiday with Fun Ways to Give and Give Back
DownloadBUILD-A-BEAR WORKSHOP® REPORTS THIRD QUARTER FISCAL 2017 RESULTS
ST. LOUIS – 26 October 2017: Build-A-Bear Workshop, Inc. (NYSE: BBW) today reported results for the 2017 third quarter and the 39 weeks ended September 30, 2017.
DownloadBUILD-A-BEAR WORKSHOP® BRINGS “BOO-RIFIC” FUN WITH 2017 HAUNTED WORKSHOP COLLECTION
ST. LOUIS – 11 October 2017: Retailer Gets Ghostly with Five New Halloween Furry Friends
DownloadBUILD-A-BEAR FOUNDATION GIVES 20,000 TEDDY BEARS TO CHILDREN’S HOSPITALS ACROSS THE USA IN PARTNERSHIP WITH UNITED WAY AND UPS
ST. LOUIS – 10 October 2017: Cuddly Company Kicks Off Countdown to 20th Birthday on October 27 with 20,000-bear Donation and Announcement of a New Charitable Giving Focus
DownloadBUILD-A-BEAR WORKSHOP® COMPLETES REVIEW OF STRATEGIC ALTERNATIVES
ST. LOUIS – (BUSINESS WIRE) – 21 August 2017: Build-A-Bear Workshop, Inc. (NYSE:BBW) today announced that its Board of Directors has completed its previously announced review of strategic alternatives.
DownloadBUILD-A-BEAR WORKSHOP®ANNOUNCES ONGOING INVESTMENT IN PBS KIDS AS A CORPORATE SPONSOR
ST. LOUIS – (PRNEWSWIRE) – 03 August 2017: Build-A-Bear Workshop today announced official details of a new partnership with PBS KIDS. In April, Build-A-Bear kicked off a corporate sponsorship of two PBS KIDS programs, Curious George and Wild Kratts.
DownloadBUILD-A-BEAR WORKSHOP® REPORTS INCREASED TOTAL REVENUE WITH SECOND QUARTER FISCAL 2017 RESULTS
ST. LOUIS – (BUSINESS WIRE) – 27 July 2017: Build-A-Bear Workshop, Inc. (NYSE:BBW) today reported results for the 2017 second quarter and 26 weeks ended July 1, 2017.
DownloadBUILD-A-BEAR WORKSHOP® AND AMERICAN RED CROSS TO DISTRIBUTE TEDDY BEARS TO FAMILIES IN TIMES OF NEED
ST. LOUIS – (PRNEWSWIRE) – 20 July 2017: Build-A-Bear and the American Red Cross today announced an ongoing partnership to provide teddy bears to families when disaster strikes. This month, the American Red Cross received a donation from Build-A-Bear—a global brand kids love and parents trust—of 5,000 furry friends, which will be distributed during disaster-relief operations at the humanitarian organization's discretion.
DownloadBUZZ FOR BUILD-A-BEAR
Build-A-Bear and Hot Topic Have Joined Forces for the Fiercest (and Cuddliest) Collection Ever
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Build-A-Bear x Hot Topic Is The New Nostalgic Collaboration You Really, Really Didn't See Coming
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